• Dynamic and creative social media professional with 9 years of experience in digital content creation, brand development, and community engagement. I shoot and edit videos on my own and also do interviews if the need be.
• Expert proficiency in Instagram, YouTube (including Shorts), TikTok, and X (formerly Twitter) for content publishing, community engagement, and analytics monitoring.
• Conceptualizing, developing, and executing engaging multimedia content (video, static images, text) tailored to platform best practices and audience preferences.
• Building and maintaining a consistent brand voice and visual identity across digital channels, enhancing visibility and fostering community.
• Tracking key metrics (engagement, reach, follower growth, conversions), generating insights, and optimizing content for continuous improvement.
• Cultivating online communities, responding to comments, fostering user-generated content, and driving interactive campaigns.
• Developed skills on how to select the right platform, identify the right content type, and develop a marketing cadence.
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